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July is Smart Irrigation Month

Did you know that July is Smart Irrigation Month? Smart Irrigation Month was launched in July of 2005 by the Irrigation Association.

Its purpose?

To educate people about the importance of efficient water use. It’s also intended to promote new technologies and irrigation practices can make irrigating much more efficient.

We Take Water for Granted

Water is something that most of us don’t think about much. And that’s understandable. After all, for all of our lives, anytime we wanted some cool, fresh, clean water, all we’ve had to do is turn a knob.

But it hasn’t always been that way, of course.


Throughout most of human history, clean water was hard to come by. And when it was available, tapping into a supply of fresh water was far more difficult than just turning a knob. It often involved the backbreaking work of hauling buckets from streams or wells into the home.

So even though it hasn’t always been that way, we have it awfully easy today. Plenty of clean, safe water at hand. Anytime we want it. As much as we want.

But it may not always remain that way.

Water Is a Precious, Finite Resource

It’s hard for many of us to think of water as a finite resource. It’s even harder to think of it as a precious resource. That’s because for most of us water has always been nearly as abundant and readily available as air.

But in the future, we may be forced to adjust our thinking about water. Because all indications point to water becoming evermore precious as it becomes evermore finite.

Global projections point to an ever-increasing imbalance between the soaring demand for potable water, and the dwindling supply. Within just 15 years, demand for water is expected to exceed supply by more than 40%. And that’s predicted to cause lots of problems on a global scale.

In January, the World Economic Forum named the global water shortage as the #1 risk to society. Many experts even predict that as water grows more precious it will become a globally traded commodity, just like gold and oil.

So while the suffering from a shortage of water might presently be restricted to places like drought-stricken California, it’s a scenario we all could face in the future.

We’re Proud to Help Preserve This Precious Resource

At TLC Inc., we’re proud to be a part of helping to preserve the precious resource of water.

In fact, you could say that we’re taking Smart Irrigation Month quite literally. That’s because we’re introducing our partnership with Hydrawise this month. Hydrawise is a smart irrigation controller that can cut your water usage in half. And at the same time, it can do a better job of precisely providing for your lawn and landscape’s water needs.


You and I are fortunate enough to have plenty of water available where we live. But many people around the world and in our own country aren’t so fortunate. And we may not always be so fortunate.

That’s why it’s a great idea for each of us to be careful with how we use this precious resource. We should feel free to use all we need, but only what we need. More than ever, wasting water is a bad thing.

It’s something that each of us should probably think about just a little more than we have in the past. Wouldn’t you agree?

This entry was posted on Thursday, July 23rd, 2015 at 10:48 pm. Both comments and pings are currently closed.

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